Portal Network
Terra Mia Immobiliare promotes the Landlord's vacation rentals on its own portal network, on social networks, through search engine optimization (SEO), Answer Engine Optimization (AEO) and, where applicable, on partner portals.
Content Creation
Terra Mia Immobiliare creates multilingual property descriptions (German, English, Italian) based on the information and photos provided by the Landlord. The Landlord is responsible for the accuracy of the source information.
Communication with Guests
Terra Mia Immobiliare receives Guest inquiries, advises and mediates contact with the Landlord. After a booking has been successfully mediated, the stay is handled directly between Landlord and Guest.
Order of the Vacation Rentals (Ranking)
Terra Mia Immobiliare shows the vacation rentals in its lists (search, type and feature pages, home page, similar vacation rentals) in an order that is calculated automatically every day. The main parameters and their weighting are: qualified inquiries in the last 90 days (25 %); visits through shared links of the vacation rental, excluding immediate bounces and at most 15 per day (20 %); bookings from inquiries in the last 180 days, excluding cancellations (15 %); average rating, weighted and adjusted for a small number of reviews (15 %); number of new reviews from bookings (10 %); completeness of the listing – photos, description in three languages, maintained calendar, prices, amenities (10 %); page views of the vacation rental, at most 30 per day (5 %). More recent events count more than older ones (half-life of 30 days, 60 days for bookings, 12 months for reviews). Each parameter is assessed in comparison with all vacation rentals.
New Vacation Rentals and Individual Cases
Newly published vacation rentals are shown at the top for their first 14 days (no more than three at a time, the newest first); this priority phases out by day 30. In justified individual cases, Terra Mia Immobiliare may move individual vacation rentals up or down manually.
Payment, Manipulation and Insight
Payment (listing tier) currently has no influence on the order. Manipulation is prohibited, in particular automated page views, inquiries to one's own vacation rental and purchased visits. In such a case, Terra Mia Immobiliare may exclude individual inquiries or visits from the calculation and place the vacation rental at the end of the list until the matter is clarified. The Landlord can see the current position and the level of each parameter in their account.